NuVo Home Audio
Poised to expand its line of products, this global manufacturer of whole-home audio systems sought marketing help from McMillen Creative. Changing customer needs fueled by a feverish pace in electronic product development made it clear that a major overhaul of NuVo's Website was a priority if they were to reach both the dealer network and the end user. McMillen Creative clarified the dynamics of the audio-dealer and audio-consumer interaction and used this knowledge to develop a new Website and other more traditional marketing materials.
Marketing Services: identity, website, ads, brochure, direct mail